Project Details

Our thoughts and ramblings about business and such. We like to share valuable information with the world.

SEO

Basics of an SEO Action Plan

August 25, 2011 in Optimization, SEO By Paul Baumgarthuber | Comments

One of the great luxuries having multiple revenue streams affords a company is the ability pick and choose what projects to take on. With our company we try to only take on projects where the outcome is win win. Recently, we took on a client that had just redesigned their website and wanted to focus heavily on the optimization of it. They were referred to us by a former colleague of mine at the advertising agency I use to work at.

Search Engines

How The Art Of SEO Has Evolved

March 30, 2010 in Optimization By Paul Baumgarthuber | Comments

Search engine optimization has long been held as a black art or type of witch craft to most of the world. Through search engine alchemy an optimizer would cast a spell to the Google god and a clients website would magically appear in the top position in the search engines. In the early days of search engine optimization these feats could be achieved through white hat methods…