How we helped Add-Care.com create a website to share their valuable information with the world.
Add-Care.com needed a website re-design. Their site was very outdated and incapable of processing orders efficiently. It was difficult for visitors to find what they were looking for. Furthermore, the site didn't highlight the products very well, nor explained their benefits to their users in a way that connected with them.
The new site design was a success, the client noticed an increase in conversion rate, and a decrease in site abandonment. All of which resulted in larger bottom line for the client.
The previous Add-Care.com logo used an owl as their logo mark which didnt get across the feel of the product to the client. It confused them rather than helped them identify with the product. We re-designed the logo to give it more of a natural, herbal feel. This better reflects the nature of the product.